BECAUSE THE FIRST RESPONDER MIGHT BE YOU
Project BAM brings CPR training and AED access to the California coast — and beyond.
About 90% of people experiencing out-of-hospital cardiac arrests (OHCA) die before reaching the hospital. Bystander CPR and AED use significantly increase survival chances, but these interventions are often underutilized. CDC.gov
WE ARE TURNING TRAGEDY INTO ACTION
About Us
We’re a group of friends and community members who lost someone we loved — Brian “Bam” Markle — to sudden cardiac arrest on the beach in Santa Monica. Now, we’re turning our grief into action.
Project BAM is a community-led nonprofit working to prevent sudden cardiac deaths in outdoor spaces by increasing access to AEDs and CPR training. We began in Santa Monica after the tragic loss of our friend Brian “Bam” Markle — and we’re committed to making sure help is never too far away again. We’re the people who loved Bam — the strongest, kindest, most generous guy you could meet. When we lost him, we made a promise: This won’t happen again.
Project BAM is our promise in action — to install lifesaving AEDs where people play, gather, and live their lives. To train neighbors to become first responders. To turn pain into prevention.
POP Tennis CPR + AED Awareness Event, Muscle Beach
Free CPR + AED Device Training
Immediate CPR and appropriate use of Automated External Defibrillators (AED) play a pivotal role in saving lives during sudden cardiac arrest. We are on a mission to make sure AEDs are readily available along our beaches, bike paths, and outdoor sports areas and our communities are trained in high quality CPR and AED usage.
GET THE “THE PROJECT BAM” OFFER
AEDs for $345
AN AED (Automatd External Defibrullator) is a small, portable device for use by bystanders during cardiac arrest. It delivers a potentially life-saving shock to restart the heart — and it’s remarkably easy to use, even for those without medical training.
Project BAM has partnered with AED.us to make a high-quality, fully warrantied, factory refurbished AED available at a significantly reduced price.
Project BAM Initiative
Project BAM provides training to individuals in Basic Lifesaving Skills (CPR and the use of AEDs). While CPR buys time, only an AED (electric shock) can restart the heart. Project BAM will:
PROVIDE FREE AEDs FOR LEADERS WITHIN ATHLETIC COMMUNITIES (coaches, tournament directors, league organizers, and more)
PROVIDE FREE CPR + AED TRAINING TO THE PUBLIC
DEPLOY AEDs INTO PUBLIC SPACES (beach, bike paths, and more)
PROVIDE ACCESS TO LOW COST AEDs FOR INDIVIDUALS TO PURCHASE
Project BAM Founders (from left) Mathew Chaney, Lisa Holbrook, Andrew Raiher
Fundraising Goals
We worked quickly to set up our nonprofit structure and fiscal sponsorship, beginning with a successful GoFundMe campaign and Bonfire merchandising, allowing us to launch Project BAM.
In partnership with Social Good, we continue to raise the money that is vital in allowing us to further our work to try to make as many cardiac events as survivable as possible with lifesaving equipment and training.
All donated funds are used transparently, and are tax deductible.
Raise $5,000
for donation of
20 AEDs to community athletic leaders
Raise $50,000
for initial deployment of 10 public AEDs
All merchandise profits go to the nonprofit organization Project BAM.
Follow us on IG
